Depends on the industry.

For established businesses that have some economic sensitivity, I think anything more than 18-24 months is silly as no one knows what will happen beyond that.

There are some cases (like biotech, profitless tech) where a longer horizon is necessary.

 

Interesting, how do things like patents (and anything else) make projections go out further than usual? What's the rationale for that / why are they relevant for projection time periods?

 

Depends on your strategy. We usually do 5-6yrs, though depending on the space I sometimes go as far as 10yrs to get a sense of where something shakes out very LT

 
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